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Drive: An Animation of Daniel Pink’s New Book

2010 May 28
by SSedro

I don’t want this to become a blog of other people’s videos, but this one is too good to not share.  I haven’t read any of Daniel Pink’s books, but I have had the good fortune to listen to him give a lecture on his book, A Whole New Mind which is an inspiration for any teacher.

Now he’s posted on YouTube  this amazing animation of his new book Drive: The Surprising Truth About What Motivates Us.  Its concepts run contrary to standard concepts of both economics and motivation.  However, they are not new.  A decade ago Alfie Kohn was making some of these points in his book Punished by Rewards.

As compelling as the message was the media in this video.  It feed into my recent fascination with the power of infographics. This animation is part video, part mind-map.  As the video finished my first thoughts were…

  1. I want the camera to zoom all the way out like a Prezi so I can see the big picture.
  2. I have a much better understanding from this than I would have received from a Powerpoint with the same information.

In regards to that second thought, I want to know WHY it was more effective.  Part of it was literally seeing the lines drawn between connecting ideas.  Part of it was the iconic nature of the drawings, and the combination of text, graphics and narration.  Is that all? I’m not certain.

Do you find this type of presentation more effective that a good Powerpoint or Keynote? Why?  Please leave a comment to let me know your ideas.

(Thank you to Kim Cofino for this find as well.  See why I have such love for my PLN?)
9 Responses
  1. June 3, 2010

    Hi, I just discovered your blog and looked back through your archive, and I have to say I really enjoyed it. You’ve got some fabulous ideas and suggestions! I wish my county was more progressive, but I know I could have tried harder incorporate relevant technology in my classes. Ah, regrets…

    Anyways, you’re doing some cool work with infographics, so I wanted to suggest as a good source of some awesome ones. They’re not intended for elementary-age students, but they’ve got such a range of interesting topics as well as different styles, I thought you might find some examples you can use.

  2. SSedro permalink*
    June 3, 2010

    Thank you Catherine. I’m glad you found the blog useful. I am loving the link you have given me. FULL of great infographics. I am sure I will find something I can use.

    Have a good summer!

  3. June 23, 2010

    This is a really interesting topic that for whatever reason I’ve never really thought about before and what’s most interesting to me is that from an employee motivation stand point I suppose a lot of these things are ideas that I’ve observed and taken note of without really dissecting how it’s all intertwined, essentially the science behind it.

    I’m sending this video to all of my small business owner friends.

    The illustrator in this video could definitely compete with the guy from the UPS commercials for best white board artist EVER.

  4. SSedro permalink*
    June 27, 2010

    Clemson University Pool Table Shark ,

    I agree completely. As I watched the video I had a feeling of being told things I knew at some level but hadn’t thought about consciously, at least not for quite a while.

  5. July 13, 2010

    Awesome presentation! Last 11 minutes my eyes were just stuck on that video, learn something new. Yes, properly motivated people of an organization can bring outstanding results for the company.

  6. Kasey permalink
    November 23, 2010

    Thank you for sharing this!! Economics was always a difficult subject for me, and while I always understood the principal that this video was sharing – higher rewards does not equal higher work, I could never properly explain it. This animation made everything so simple! I have enjoyed going back through your archives to see what you have, and I have learned a lot and cannot wait to pass it on to others!

  7. Stuart permalink
    November 29, 2010

    I too have been intrigued by the power of these RSA Animate presentations. I’ve shown these to my wife and children, and every presentation has captured them, even with topics which initially held little interest. I too am thinking it is the combination of media, and I wonder whether the live sketching is of particular interest (versus a series of static images). People do tend to gather around a sketch artist as s/he draws a caricature.

  8. Tammy Dewar permalink
    December 4, 2010

    Hi Susan,

    I loved this, and like you kept thinking pan out! pan out!

    The topic of money and rewards will be on my mind very much next year, as our collective agreement ends in June 2011. I have only been through this once in my career at home, but it’s not fun, as I’m sure you know.

    So if throwing more money at teachers won’t make them better teachers, then how to make them better or more effective? It is so true that this is something we see and feel in teachers, when they talk about their work with that excitement. I love that. I want to be that for new teachers. I’m feeling it lately because I feel like I’m growing my PLN, and I don’t have to rely on my classroom’s neighbour sharing that spark with me.

    Oh that every student’s teacher could find their autonomy, mastery and purpose. What a lucky kiddo!

  9. Tammy permalink
    December 4, 2010

    I just went to the RSA website and then downloaded the app to my phone. Love it!

    Here’s an education animate video, presented by Sir Ken Robinson.

    He was just here for the admins’ conference up in Whistler. First time that I have really wanted to be in admin 😉

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